GouGelLila E-commerce Co., Ltd., deeply rooted in Wuxi, Jiangsu Province, a fertile manufacturing hub in the Yangtze River Delta, has consistently focused on "creating high-quality pet products" since its establishment in 2018, achieving a leapfrog development from traditional manufacturing to intelligent manufacturing. From its inception, we keenly grasped the demands of the pet market, and through meticulous craftsmanship, we expanded our product line from single to diversified, with output value soaring from several million yuan to hundreds of millions of yuan today, maintaining a stable annual growth rate of over 20%, becoming a growth benchmark in the regional pet product manufacturing industry.
Wuxi's unique geographical advantages have injected strong momentum into the company's development. As a major economic center in the Yangtze River Delta, Wuxi is adjacent to core cities such as Shanghai and Suzhou, with a well-developed transportation network. This not only ensures efficient and convenient product transportation but also helps us deeply integrate into the regional industrial chain, achieving resource sharing and complementary advantages. Simultaneously, relying on the Wuxi municipal government's supportive policies for manufacturing and the innovative ecosystem of high-tech industrial parks, we have been able to rapidly gather talent and technological resources, laying a solid foundation for sustainable development. Currently, the company's subsidiary, Zunchong Technology, boasts a modern production workshop covering over 50,000 square meters. Employing modular design and lean manufacturing principles, the workshop layout (e.g., adjacent acrylic and wood products workshops) shortens material flow time and shares equipment and manpower, significantly improving production efficiency and cost control.
In core production processes, the two workshops each leverage their strengths: the acrylic workshop utilizes advanced CNC cutting and high-precision laser cutting technologies to achieve dust-free, precise processing, with an annual output exceeding 1 million pieces, 60% of which are exported overseas, becoming a crucial support for global market supply; the wood products workshop integrates traditional woodworking techniques with automated processing equipment, selecting FSC-certified environmentally friendly wood, ensuring material legality and sustainability, and reducing waste by 15% and shortening production cycles by 20% through a lean manufacturing model, balancing environmental protection and efficiency.
A rich and high-quality product portfolio is key to our market success. Our fencing series utilizes environmentally friendly materials and a modular design, combined with laser welding (eliminating the risk of screws) and anti-bite edges, ensuring safety, convenience, and durability. Exports have increased fivefold over the past five years. Our cat trees, jointly developed by industrial designers, materials engineers, and animal behavior experts, feature a modular structure, high-density acrylic, and solid wood, extending their lifespan by 30% compared to traditional products and perfectly adapting to cat habits and owner needs. Our cat and dog cage series offers a diverse range of options, from simple single-layer cages to luxurious multi-layer cages. The high-end series, with its flexible modular adjustment function (adapting to different home layouts), saw a 30% increase in sales in the past fiscal year, meeting the personalized needs of different customers.
Research and innovation are the core engine of our company's development. Since our inception, we have accumulated dozens of patents covering materials science, manufacturing processes, and intelligent design—from new environmentally friendly materials that improve the durability of fencing, to mechanical analysis models that ensure the stability of cat trees, to intelligent cat and dog cages with integrated sensors. Each patent stems from a deep understanding of market demands. Our R&D team comprises senior engineers, industrial designers, and other professionals, leveraging their solid technical foundation and innovative thinking to continuously drive product iteration and upgrades.
In terms of market expansion, we have established a global sales network covering North America, Europe, and Southeast Asia. Through a dual-track strategy of "market penetration + market development," we deepen customer relationships in existing markets while rapidly building brand influence in new markets. Over the past five years, the company's annual export volume has increased by 150%, and its annual output value has grown at an average annual rate of 15%, exceeding 100 million yuan in 2022, demonstrating continuously improving international competitiveness.
Looking to the future, we will adhere to our "continuous innovation and sustainable development" strategy, planning to increase R&D investment to 10% of annual revenue within the next three years, focusing on developing environmentally friendly products and intelligent pet supplies guided by the circular economy. In the long term, we are committed to doubling our output value within five years, achieving annual sales exceeding 1 billion yuan, and gradually growing into a global leader in pet supplies manufacturing, creating a better life experience for pet families worldwide with high-quality products and innovative technologies.